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agency: LifeLong Crush
client: Peroni Beer
the ask:
LLC approached us with the ask to handle all post-production on a stunning pickup shoot for Peroni - footage captured
on location in Italy that we only wish we’d shot ourselves. Our task: to craft a refined, cohesive look and feel that would fuel
a domination campaign across social and print. From editorial to colour, VFX to finishing, we elevated every frame to match
the effortless style and heritage of the Peroni brand. This was an extension for a lead brand campaign for the Formula 1
located in Montreal and was executed to as union station domination.
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Editorial
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Colour Grading
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Sound Design
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Online Finishing
execution:
delivery:
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2 x :30 Broadcast Spots
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2 x :15 Broadcast Spots
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Full suite of aspect ratios for social
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Campaign Photography
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Traffic
Post-Produced at the Pace of F1
We were honoured to handle the post and audio mix for Peroni’s campaign, a sleek and sophisticated brand spot tied to their sponsorship of F1. With both :30 and :60 executions, the work demanded precision, polish, and energy to match the pace and elegance of the sport. From editorial finesse to the final mix, we ensured the brand’s Italian heritage and racing partnership came through with clarity, power, and style.


:15sec
We also created :15 cutdowns designed to put the spotlight squarely on the product itself. Stripped of the broader brand storytelling, these edits leaned into crisp visuals, rich textures, and a tighter rhythm that let Peroni’s iconic bottle and premium lifestyle take center stage. The result—clean, elegant spots that highlight the beer in its purest form, crafted to stand out across broadcast and social.

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